Monday, 12 March 2018

Post #1 – Brand A vs Brand B on Facebook


My two brands are brand A is Lindt Lindor and brand B is Butterfinger. They both are chocolate bar companies. Butterfinger post so many content on their timeline they do their promotion as well as they encourage other people to try their flavor which they call crunchiest, crispiest and peanut buttery. They often post on their page week after week and they also post according to the occasion or upcoming event. They use 50/50 rule almost in every post. The highlight keyword which they used on their every post is #OwnEveryMessyBit.



 They recently post a video for introducing their new Butterfinger dark chocolate. That was successful and they got 522k views, 595k likes and 136 shares. On the other side Lindt Lindor they do lots of advertisements they used 50/50 rule in almost every post. In most of their posts they provide their chocolate recipes. They post special tagline while posting every post that is the perfect dish to serve your loved one tomorrow. The last post they shared their new chocolate here is the link of ithttp://lindt.me/pr5L. The post was not very successful because it got just 328 views, 10 likes and 0 shares. It was not good post as compared to Butterfinger. The average followers of Butterfinger are
1,891,996 and 2,025,937 people likes their page. The average of their post sharing is #16721, #800 of comments whereas the average followers of Lindt Lindor are 7,014,321 and 7,035,482 people likes their page. They got 4.7 stars out 5. The average of their post sharing is about #17203, #670 of comments on their Facebook page. They are pretty good on their Facebook and both companies have their lots of fan

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