Content marketing idea for KitKat:

KitKat used Instagram and amplified its ad campaign amongst the target market.

KitKat used Instagram to connect with the audience in other countries like India. This lead to a rise in the association and the campaign idea became successful. Now, around 12 million KitKat fingers are sold all around. They ran campaign for about 2 months and it came up with very good results. The campaign included series of pictures and videos for the advertisement by the Beverage Company putting up different hashtags like #breaktime, #KitKatbreak etc. it was an amazing stuff that included people partying while having KitKat, or enjoying music, or travelling, clicking pictures, etc.

The page that talks to us about the campaign is named as DIGIPERFORM.

And the name of this website is digiperform.com.

Take a look at the page’s screenshot down below:

The link for the page is : http://digiperform.com/how-kitkat-amplified-its-ad-campaign-among-the-target-market-through-instagram/

One another page that talks about KitKat campaigns is referral candy. It has so many key points telling how KitKat became popular worldwide and became a favourite snack of all.

It explains kit Kat’s creative digital engagements with other brands that took it to an other level. This is how the page looks like:

      The link to the page is: https://www.referralcandy.com/blog/kit-kat-marketing-strategy/

Here I would like KitKat to come up with more exciting campaign which will attract customers inclusive of promotional and advantageous schemes like pick a coupon and win the KitKat vouchers etcetera.