KitKat vs. Rees’s on Facebook:

KitKat	Reese’s
KitKat is very popular on Facebook with 26,436,797 followers. LIKERS : 26,446,876	Rees’s also has a lot of followers on Facebook but less than KitKat. i.e. 12,147,937. LIKERS: 12,159,790

KitKat

KitKat has almost more than 1000 posts on Facebook. Some latest posts of KitKat are based on its new KitKat chunky brownie cups and they uploaded the recipe of the brownie cups as well on the Facebook page with a picture of their new brownies. Here is a quick capture of the post of the tasty brownies with the whole recipe on the side.

      One very exciting post of KitKat which is the latest upload on Facebook is the BREAK ROOM CONTEST.

KitKat lovers had to click a picture with KitKat having a break based on different themes if they love to travel or play or dance or sing. They have to post it with a hashtag including BREAK in that. For example: #travelbreakroom etc. This was a very successful post as well. Here is the screen capture of the upload:

The KitKat logo says HAVE A BREAK HAVE A KITKAT.

BREAK is used in maximum KitKat posts.

Some keywords used were: KitKat, crunch, KitKat break.

THE BEST THING about the KitKat is that they give replies to their followers and clear their doubts and listen to their complaints personally and socially both. They have given replies to the impressed and disappointing comments both which is a really good thing to promote and maintain goodwill and customer relationships.

REES’S

Rees’s has posted a really amazing stuff on its Facebook page with a number of videos and photos.

Some of its latest posts are based on the Easter eggs.

      Decorating Easter eggs

      How to make devil’s Rees’s Easter eggs?

      Reese Yul log recipe.

Screen captures of some of these uploads are as follows:

Rees’s Easter eggs:

      This is how creative Rees’s is. It changes the Easter egg look every year with new and exciting styles.

      Some keywords used were Rees ester, Reese tree, chocolate.

      One popular and a very successful post of Rees’s is the Yul Log Recipe that had thousands of likes and followed by too many people and giving exciting comments in the comment section. It was a successful post because people got to actually know how Reese makes its products and how gracefully they serve it. Also, those who love Reese and like to cook new items would like this post.